Privacy policy

Last updated: January 20, 2026

This Privacy Policy explains how Reuse Robot (www.reuserobot.co.uk) collects, uses, and protects your personal information. Reuse Robot is a trading name of TJS Exports Limited ("we", "us", "our"). We are the data controller for the purposes of UK data protection law.

By using our website or services, you agree to this Privacy Policy.

1. Who We Are

TJS Exports Limited
Trading as Reuse Robot
First Floor, 66 Wilbury Way
Hitchin, Hertfordshire
SG4 0TW
United Kingdom

Email: buyback@reuserobot.co.uk

2. What Personal Information We Collect

Contact Information

  • Name
  • Billing and shipping address
  • Email address
  • Telephone number

Account Information

  • Account/login details
  • Order history
  • Preferences

Payment Information

  • Payment card details (processed securely via our payment provider — we do not store full card details)
  • Bank account details where required for buy-back payments

Transaction Information

  • Items purchased
  • Items submitted for buy-back, including condition/eligibility details
  • Valuation and transaction history

Device & Usage Information

  • IP address
  • Browser type, device information, and identifiers
  • Pages visited and interactions with the website
  • Approximate location derived from IP (city/region level)

3. How We Collect Information

  • Directly from you when you place an order, create an account, submit a buy-back request, or contact us
  • Automatically via cookies and similar technologies when you browse our website
  • From service providers that help us operate our website and services

4. How We Use Your Information

  • To process orders and payments
  • To arrange shipping and collections
  • To assess and process buy-back submissions
  • To communicate with you about orders, offers, returns, warranties, or customer support
  • To improve our website and services (including analytics)
  • To prevent fraud and protect our business
  • To comply with legal, regulatory, and tax obligations

We process personal data using lawful bases including: contract performance, legal obligation, legitimate interests, and consent (where required, e.g. marketing cookies/tracking).

5. Buy-Back Services

If you sell items to us, we use your information to:

  • Evaluate the condition and eligibility of submitted items
  • Make and communicate valuation offers
  • Process payment to you
  • Maintain transaction records for accounting, anti-fraud, and compliance purposes

6. Marketing, Analytics, and Tracking Technologies

We may use cookies and similar technologies for analytics and advertising, including:

  • Google Analytics (website usage analytics)
  • Google Ads / Google Marketing tags (measuring ad performance and conversions)
  • Meta (Facebook) Pixel (measuring ad performance, conversions, and helping deliver relevant ads)

These technologies may collect information about your device and your interactions with our website (for example: pages viewed, actions taken, IP address, and browser/device identifiers).

Where required by law, we will only use non-essential cookies and pixels after you have provided consent via our cookie banner.

You can change your cookie preferences at any time using the cookie settings option on our website (where available) or via your browser settings.

7. Sharing Your Information

We may share your information with trusted service providers to operate our business, including:

  • Shopify (our ecommerce platform and hosting provider)
  • Reusely (buy-back workflow and valuation support)
  • Payment processors
  • Delivery providers (e.g. Royal Mail)
  • Analytics and advertising partners (e.g. Google, Meta) — subject to your consent where required
  • IT, security, and hosting providers
  • Legal or regulatory authorities where we are required to do so

We do not sell your personal data.

8. Data Retention

We retain personal information only for as long as necessary to fulfil contracts, meet legal and tax obligations, resolve disputes, and enforce our agreements.

9. Your Rights

Under UK GDPR, you may have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion (in certain circumstances)
  • Restrict or object to processing
  • Request data portability
  • Withdraw consent where processing is based on consent

To exercise your rights, contact us at buyback@reuserobot.co.uk.

You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO).

10. Data Security

We take reasonable technical and organisational measures to protect your personal information. However, no system can guarantee absolute security.

11. International Transfers

Some of our service providers may process data outside the UK. Where this happens, we rely on appropriate safeguards such as Standard Contractual Clauses or other lawful transfer mechanisms.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on this page with the updated date shown above.